Research Account Manager, Madrid
Empresa
Michael Page
Provincia
Madrid
Ciudad
Madrid
Tipo de Contrato
Tiempo Completo
Salario
Entre 33000 Euros y 42000 Euros Bruto/año
Descripción
Research Account Manager en Madrid.
Perfil buscado (Hombre/Mujer)
As an Account Manager you will be responsible for managing medium to large scale secondary and digital analytics research projects. This will include using a suite of media monitoring and social listening tools as well as media measurement methodologies to track information and produce actionable research reports to guide our clients communications strategy. The work will be primarily conducted in English so fluency both written and verbal is essential.
Key Responsibilities
Manage secondary and digitalanalytics projects from start to finish working on multiple projects concurrently across a variety of sectors and methodologies. This will include
Analyse media coverage (traditional print online and / or social media)
Monitor key brands topics - including sensitive ones - for our clients
Perform media measurement for internal and external communication actions or campaigns
Identify key influencers and trends relevant to our clients
Benchmark our clients with their direct competition
Conduct landscape and whitespace analysis for our clients so they can define their positioning on their market
Analyse quantitative and qualitative data as well as historical performance to produce actionable insights and strategic recommendations
Research Account Manager Primary and Secondary - English Bilingual International agency
College or university degree in business communications social or political science statistics mathematics economics etc. or equivalent work experience in a similar role.
Previous experience in research (in an agency/research institute or in-house/client-side etc.)
Substantial hands-on online social listening experience audience analysis or data/statistical analysis preferably with exposure to consumer insights and media research
Expert knowledge of a mix of tools including but not limited to
Listening tools Brandwatch TalkWalker Synthesio Cision NetBase other
Audience profiling Statista Global Web Index Demographics Pro other
Search and web Similar Web Google AdWords Answer The Public other
Data analysis Quid Google Analytics Tableau other
Trends analysis eMarketer Mintel Google Trends WARC other
Substantial experience with boolean searches and unstructured data
Strong analytical skills with the ability to identify and clearly communicate patterns and research findings in a clear and succinct way
Experience creating presentations using visual storytelling.
Experience presenting to clients and managing stakeholders relationships both internal and external.
High degree of accuracy and attention to detail.
Strong project management skills with the ability to manage medium to large scale projects from start to finish.
High level of organisation and time management skills with the ability to effectively prioritize tasks and respond to urgent requests.
Strong knowledge of the Microsoft Suite (Word PowerPoint Excel).
Excellent verbal and written communication skills.
An understanding of fundamental media marketing principles.
An outgoing can do attitude with the ability to take responsibility for a variety of tasks.
A team player who is willing to help colleagues whenever necessary.
Desire to learn and a proactive attitude to doing so.
Curiosity about what makes people think and act the way they do.
Enjoys working in a dynamic fast-paced environment.
International research experience is a distinct advantage.
Experience within a brand public relations or consumer marketing insights agency is an advantage.
Fluency in English is a must fluency in other languages is an advantage.
International agency
Carrer development international environment.
Brandwatch,AdWords,Quid
Perfil buscado (Hombre/Mujer)
As an Account Manager you will be responsible for managing medium to large scale secondary and digital analytics research projects. This will include using a suite of media monitoring and social listening tools as well as media measurement methodologies to track information and produce actionable research reports to guide our clients communications strategy. The work will be primarily conducted in English so fluency both written and verbal is essential.
Key Responsibilities
Manage secondary and digitalanalytics projects from start to finish working on multiple projects concurrently across a variety of sectors and methodologies. This will include
Analyse media coverage (traditional print online and / or social media)
Monitor key brands topics - including sensitive ones - for our clients
Perform media measurement for internal and external communication actions or campaigns
Identify key influencers and trends relevant to our clients
Benchmark our clients with their direct competition
Conduct landscape and whitespace analysis for our clients so they can define their positioning on their market
Analyse quantitative and qualitative data as well as historical performance to produce actionable insights and strategic recommendations
Research Account Manager Primary and Secondary - English Bilingual International agency
College or university degree in business communications social or political science statistics mathematics economics etc. or equivalent work experience in a similar role.
Previous experience in research (in an agency/research institute or in-house/client-side etc.)
Substantial hands-on online social listening experience audience analysis or data/statistical analysis preferably with exposure to consumer insights and media research
Expert knowledge of a mix of tools including but not limited to
Listening tools Brandwatch TalkWalker Synthesio Cision NetBase other
Audience profiling Statista Global Web Index Demographics Pro other
Search and web Similar Web Google AdWords Answer The Public other
Data analysis Quid Google Analytics Tableau other
Trends analysis eMarketer Mintel Google Trends WARC other
Substantial experience with boolean searches and unstructured data
Strong analytical skills with the ability to identify and clearly communicate patterns and research findings in a clear and succinct way
Experience creating presentations using visual storytelling.
Experience presenting to clients and managing stakeholders relationships both internal and external.
High degree of accuracy and attention to detail.
Strong project management skills with the ability to manage medium to large scale projects from start to finish.
High level of organisation and time management skills with the ability to effectively prioritize tasks and respond to urgent requests.
Strong knowledge of the Microsoft Suite (Word PowerPoint Excel).
Excellent verbal and written communication skills.
An understanding of fundamental media marketing principles.
An outgoing can do attitude with the ability to take responsibility for a variety of tasks.
A team player who is willing to help colleagues whenever necessary.
Desire to learn and a proactive attitude to doing so.
Curiosity about what makes people think and act the way they do.
Enjoys working in a dynamic fast-paced environment.
International research experience is a distinct advantage.
Experience within a brand public relations or consumer marketing insights agency is an advantage.
Fluency in English is a must fluency in other languages is an advantage.
International agency
Carrer development international environment.
Brandwatch,AdWords,Quid